Rare photo with the Rare President
Category: Endangered Wildlife | Date: Apr 01 2008 | By: admin
I am currently attending a one week Social marketing workshop for conservationist at college of African Wildlife Management, Mweka in Tanzania. The theme of the workshop which is facilitated by Rare is to “Introduce participants drawn from across Africa to one approach in building constituencies for conservation – Social marketing”. This approach is the Rare’s award winning Pride program which has been proven successful in more than 100 campaigns in over 40 countries around the world.
After today’s session which we learnt about building a concept model and threats ranking, I managed to convince the President to join me for a photo session – my first photo with a President. As you can see below, he is quite charismatic, easy going and very much at home with the “masses”, the right combination for positively influencing people’s behavior and attitudes on environment.
With Rare President Mr Brett.
The Presdent with the workshop participants
Iregi Mwenja
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